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Key Benefits & Target Indicators
80% increase
in revenue
For clients who create products that effectively meet user needs and market demands.
25% bump
in user satisfaction
As measured by post-launch surveys, enhanced accessibility and UX design often spells good things for customer sentiment.
40% reduction
in environmental impact
Integrating sustainable practices in the design process can and will reduce carbon footprints associated with product lifecycles.
50% increase
in community engagement
As tracked through community feedback and participation rates, designing human-centered products will strengthen rapport with users.
80% increase
in revenue
For clients who create products that effectively meet user needs and market demands.
25% bump
in user satisfaction
As measured by post-launch surveys, enhanced accessibility and UX design often spells good things for customer sentiment.
40% reduction
in environmental impact
Integrating sustainable practices in the design process can and will reduce carbon footprints associated with product lifecycles.
50% increase
in community engagement
As tracked through community feedback and participation rates, designing human-centered products will strengthen rapport with users.
Digital transformation of ticketing and passenger systems
Digital transformation of ticketing and passenger systems
Challenge:
RATP aimed to modernize its services in Paris to improve user experience for over 4 million daily travelers while enhancing operational efficiency in a heavily regulated industry.
Solution:
RATP partnered with PALO IT to develop a customer-facing and internal platform that digitized the end-to-end ticketing and passenger information system, all built on common tech stacks.
4 million
Digitized traveler interactions on a daily basis.
€500K - €1M
Estimated annual savings through operational efficiencies.
6K+
Internal users served with streamlined access to information.
User-focused microcredit payment platform
User-focused microcredit payment platform
Challenge:
YoFio, a Mexico-based scale-up, wanted to address the gap in the LATAM’s digital payment adoption by enabling users to utilize credit for grocery purchases at local corner stores—essential shopping venues for families in the region.
Solution:
PALO IT partnered with YoFio to implement a human-centered design approach in developing their solution, resulting in two applications: an end-user app for consumers to manage credit and purchases, and a commerce app for merchants to process transactions.
45 days
From onboarding to project launch.
50K
Customer transactions processed shortly after launch.
15K customers
Served over 400+ points of sale.
User-driven product evolution
User-driven product evolution
Challenge:
Airbnb faced challenges with user acquisition and retention due to skepticism about safety and reliability, which hindered its growth in the competitive hospitality market.
Solution:
The founders transformed their apartment into an Airbnb rental and conducted interviews with users. This human-centered approach informed product improvements.
30%
Increase in booking rates after implementing high-quality photography and visual presentation.
95%
Satisfaction rate among users: Highlighting the effectiveness of human-centered design interventions in addressing user needs.
4 million
Rental listings: Growing from a niche platform to a worldwide brand within a decade, showing how a user-centric design can help a business successfully scale and penetrate new markets.
Partnering with the best in design
