CARREFOUR

The Carrefour Group is the leading retailer in Europe and the second-largest retailer in the world with more than 11,000 stores  in 35 countries.


As a multi-local, multi-format, and multi-channel retailer, Carrefour is a partner for daily life
of millions of customers around the world.



AN AMBITIOUS PROJECT

At the opening of a connected store, design an innovative and disruptive
indoor geolocation solution for smartphone.

Customer benefits

# Proposal of a disruptive interactive service at the opening of the showcase store for Carrefour Group (Villeneuve-la-Garenne).
# Version 1 released in less than 4 months thanks to a digital innovation lab organized in Lean Startup mode.
# A target of +3 000 downloads reached within 30 days after the store opening.
# A brand-new user experience : the application provides an optimized path depending on the user shopping list to find quickly the products on shelves, to access detailed information and be informed in real-time of personalized promotions.

Our team

# PALO IT built a pluridisciplinary team of experts in Mobile, Backend and Front end Development, Project Directors and Product Owners, able to lead the project through the implementation of Lean Startup practices.
# Project duration: 600 Man-hours.

Our achievements

# Facilitation of workshops to frame and create backlogs.
# Quick development of a Proof of Concept.
# Definition of technical solutions aligned with the current architecture.
# Implementation of product information from desynchronized and standardized flows to facilitate the integration of the POC in the existing Information System.